BIG

MARTKETING

BRAINS.

SMALL

BUSINESS

HEARTS.

Affordable marketing for small businesses, startups, and nonprofits—now serving Atlanta, Austin, Portland, San Diego and Seattle.

You don’t need to go big—you just need to go smart.

At MOM+POP MRKTNG, we believe small businesses and non-profit organizations deserve big ideas without bloated budgets or buzzwordy nonsense. Whether your business is brewing lattes, selling handmade goods at your local farmers market, providing community services or running a wellness practice out of a cozy studio, we’re here to help you get seen, connect with your people, and grow with intention.

Our services are built for real-life entrepreneurs and those serving others—scrappy, soulful, purpose-driven and deeply rooted in local communities. From brand identity to social strategy, from email campaigns to full-on media buying, and everything in between, we’ve got the tools and local know-how to help you thrive.

Built for your goals. Rooted in your city.

Our leadership team isn’t new to this. We’re seasoned marketers, each with 20+ years of experience leading campaigns for Fortune 500 companies—but we left the corporate grind to work with people and projects that matter. Now, we’re using everything we’ve learned to help small businesses make big moves, and nonprofits tell their stories in ways that inspire action.

We specialize in helping mom-and-pop shops, community-focused organizations, and local change-makers grow with intention. Whether you’re launching your first coffee cart, running a grassroots fundraiser, or refreshing a neighborhood brand, we’re here for it—with marketing that’s clear, kind, affordable and custom-built for you.

marketing for small businesses and nonprofits
  • Mom+Pop Marketing Founder President Daniel Getachew Market Partner Portland

    Daniel Getachew

    FOUNDER | PRESIDENT | MANAGING PARTNER | PORTLAND

  • Mom+Pop Executive Creative Director Pete Kearney

    Pete Kearney

    EXECUTIVE CREATIVE DIRECTOR

  • Mom+Pop Marketing Atlanta Market Partner Andrea Pedersen

    Andrea Pedersen

    MANAGING PARTNER | ATLANTA

  • Mom+Pop Marketing Austin Market Partner Mariasol Salazar

    Mariasol Salazar

    MANAGING PARTNER | AUSTIN

  • Mom+Pop Marketing San Diego Market Partner Kate Callagy

    Kate Callagy

    MANAGING PARTNER | SAN DIEGO

  • Mom+Pop Marketing Seattle Market Partner Melissa Kearney

    Melissa Kearney

    MANAGING PARTNER | SEATTLE

Marketing that meets you where you are—literally.

Every MOM+POP city is led by folks who know and love the communities they serve. That means local insight, local context, and marketing that actually connects.

Mom+Pop locations with marketing services for small businesses and nonprofits

Seattle

Austin

Atlanta

San Diego

Portland

Built To Serve People Doing Good Work.

MOM+POP MTKTNG delivers big-brand strategy to the businesses and organizations that need it most. Whether you’re launching a new idea, growing your impact, or keeping up with a changing world, we make marketing feel doable—and built just for you.

We work with:

  • Small businesses

  • Nonprofits & community orgs

  • Startups

  • Aspiring solopreneurs

  • People with an idea that are unsure of where to start

Mom+Pop small business and nonprofit marketing local to your city

Strategy-first. People-always.

Here’s how we show up:

  • Start with listening. We begin our process with a free discovery chat to understand who you are, where you’re headed, and what success looks like—on your terms.

  • Deep insight. We don’t cut corners. Our team digs into your world—your goals, your people, and your market—to craft clear, focused ideas (not template strategies).

  • Marketing that reflects you. From there, we build: brand identity, websites, social, ads—whatever you need, delivered thoughtfully and creatively.

  • Launch with care. We activate smart plans with transparent timelines, care for every detail, and welcome feedback at every step.

  • Built from experience, designed for you. With decades of Fortune-500 expertise behind us, we’ve traded corporate bloat for local impact—bringing big-brand thinking to small budgets and local visions.

Mom+Pop marketing services for small business owners solopreneurs studio yoga palates gym consultant consultancy cake shop delicatessen company garden flower shop deserts car dealership storage detailing plumbing hvac air conditioning legal club

Pick and choose what you need—or let’s build a custom plan together.

Brand Identity Starter Pack

Logo, color palette, basic visual guidelines, voice development.

In-store Signage (POP) & Traffic Driving Materials

Creative development and production of in-store POP and traffic driving signage and collateral (i.e. flyers, tri-folds, posters, handouts, etc.)

Business Launch & Activation

All manner of launch activity and materials – from social media teaser campaigns and launch content to Chamber of Commerce outreach and coordination to grand opening event support (i.e. press releases, media outreach, ribbon cutting, etc.)

Customer Retention & Loyalty Programs

Customer interaction programs that capitalize on your customers lifecycle that increase sales opportunities, customer visits, and customer loyalty.

Content Creation

Photography, reels, short-form video for social, or blog posts—especially for restaurants, makers, etc.

Advertising

Creative concepting and ad development for Social Media, Yelp, Google, Nextdoor and traditional media (digital, print, radio, out-of-home and more) advertising. All advertising tailored to your audience with optional ad asset production and trafficking.

Email Marketing Strategy & Setup

Mailchimp or ConvertKit setup, first campaign template(s) and list growth ideas. Ongoing email marketing support optional.

SEO Tune Up & Google Business Help

Set up local listings, write GMB posts, build reviews strategy, run hyper-local ads.

Social Media Management & Strategy

Instagram, Facebook, TikTok if relevant. Help with content calendars, local hashtags, and boosting community engagement.

Website Development or Refresh

Squarespace, Wix, Hostinger and even Shopify setup, basic SEO optimization, Google My Business Profile help or simply sprucing up your current digital home.

Event Marketing & Management

Ideation, promotion and management of events of all types. From community events to fundraisers to local business collabs to luncheons to business pop ups and everything in between.

Media Planning & Buying

Ad planning, buying & placement (within your budget and with no markups). Performance tracking and reporting that makes sense.

Not sure what you need? We speak fluent small business.

  • Discovery.

    It starts with a conversation. We get to know your business, its challenges and your vision through a free discovery consultation.

  • Insight.

    Let the magic begin. We head to our lab and get to work (still free). We then share insights, reveal tactical opportunities & practical solutions.

  • Activate.

    We work together to bring your vision to life. We activate your businesses marketing plan for success today and sustainable growth in the future.

The future of small business marketing is personal.

Marketing isn’t about algorithms or buzzwords — it’s about people. People who buy from businesses they trust, support causes that matter, and want to feel a real connection.

At Mom+Pop, we help small businesses and nonprofits turn that truth into action. From brand identity to websites to campaigns, our work is about helping you show up in ways that feel authentic, approachable, and effective.

We’d love to hear your story. Share your challenges, your opportunities, and your big ideas — and let’s start a no-pressure conversation about what comes next.

MOM+POP MRKTNG Everywhere

We’re growing, city by city. If you know a place that needs more small biz love — or you’re the one to lead it — let’s talk.

We’re looking for partners who care about people, community, making marketing doable and who believe in small businesses and nonprofits.

If you’ve got the drive, the relationships, and the heart and are itching to work on your own terms – this might be a great fit.

If you’re ready to build something local with national support behind you, now’s the time. Partner with us by submitting your information or send an email to info@mompop.marketing to learn more about joining MOM+POP MRKTNG.

Let’s get started.

Step 1: Schedule a free discovery consultation with a seasoned expert.

Step 2: MOM+POP works its magic and shares insight-based, tailored-made solutions that will immediately elevate your business presence.

Step 3: Want more? We work together to build a plan that activates your tailored-made solutions to bring your purpose-built strategies and tactics from the drawing board to the marketplace.